Rethink Strategy

New yet obsolete

May 26, 2024

New yet obsolete In our VUCA world—Volatile, Uncertain, Complex, and Ambiguous—it's common to come across new acronyms like BANI, RUPT, or TUNA, each emphasizing the rapid, unpredictable changes we face. However, regardless of the acronym, one thing is clear: the world is evolving at an unprecedented pace, with more change expected in the next decade than we've seen in the last 50 years. But what about your meticulously crafted strategic plan? Should it change just as rapidly? Some argue for annual strategy shifts, while others advocate for ongoing agile strategies. However, I hold a different perspective.

Strategy is Choice

May 26, 2024

If philosophy is the art of asking questions, strategy is clearly the art of answering questions and making critical choices. "Strategy is a framework to guide critical choices to achieve a desired future," said Donald Sull in an MIT Sloan Management Review webinar.

𝐓𝐡𝐫𝐞𝐞 𝐕𝐚𝐥𝐮𝐞 𝐏𝐫𝐨𝐩𝐨𝐬𝐢𝐭𝐢𝐨𝐧𝐬

May 26, 2024

The scoop: in strategy, there is not 1 Value Proposition, but 3. Let's delve into these 𝐭𝐡𝐫𝐞𝐞 𝐜𝐫𝐢𝐭𝐢𝐜𝐚𝐥 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐢𝐜 𝐨𝐮𝐭𝐜𝐨𝐦𝐞𝐬 every organization should master: 𝐕𝐚𝐥𝐮𝐞 𝐩𝐫𝐨𝐩𝐨𝐬𝐢𝐭𝐢𝐨𝐧 𝐭𝐨 𝐂𝐮𝐬𝐭𝐨𝐦𝐞𝐫𝐬, 𝐕𝐚𝐥𝐮𝐞 𝐏𝐫𝐨𝐩𝐨𝐬𝐢𝐭𝐢𝐨𝐧 𝐭𝐨 𝐒𝐡𝐚𝐫𝐞𝐡𝐨𝐥𝐝𝐞𝐫𝐬 and 𝐕𝐚𝐥𝐮𝐞 𝐏𝐫𝐨𝐩𝐨𝐬𝐢𝐭𝐢𝐨𝐧 𝐭𝐨 𝐒𝐭𝐚𝐤𝐞𝐡𝐨𝐝𝐞𝐫𝐬

Ever considered a different strategy workshop?

May 1, 2024

🔍 Ever considered a different strategy workshop? 🚀 Picture this: Instead of diving straight into spreadsheets and slides, I kick off with a futuristic business magazine. Sounds intriguing, right? It's a playful yet powerful way to transport executives into the distant future of their organisation, industry, and the world.

Ever heard of the two CEOs

May 1, 2024

Chief Exploitation Officer vs Chief Exploration Officer

Strategy demystified: Simplify to Amplify

May 1, 2024

Did you know? Only 5% of employees truly understand their company's strategy, says Kaplan & Norton. The culprit? Complexity.

Are You Set for Success

Mar 28, 2024

Are You Set for Success? Did you know that a staggering 70% of startups face the harsh reality of failure within a decade?

Reflecting on two decades crafting strategic plans

Mar 28, 2024

Reflecting on two decades crafting strategic plans (and lecturing 1000+ executives and business managers), here are three take-aways

Embrace the Art of Slow Strategic Thinking

Mar 1, 2024

Stop running after the buzzword. As Abraham Lincoln wisely said, "Give me six hours to chop down a tree, and I will spend the first four sharpening the axe." In this spirit, I champion investing time in crafting a robust strategy, steering clear of the allure of new buzzwords every week!


Attention, Entrepreneurs

Mar 1, 2024

🚨 Attention, Entrepreneurs! Beware the Agile Pitfall: Steer Clear of Perfectly Wrong Strategic Implementations 🚀

Exciting News: Unveiling the PS6

Mar 1, 2024

A Simple Approach to Build a Strategy-Focused Performance Management Model. In the realm of performance management, we're challenging the norm. We are designing a new Performance Management Model that is Strategic, Simple, Fair and Trust-based.

Zombie strategy department

Jan 31, 2024

Time to kill your "zombie strategy departments"? It's not a secret: too many strategy departments add too little value and create tons of irrelevant red-tape. I have witnessed several of them focusing on irrelevant processes, and missing on their strategic enablement role. I called them zombie strategy departments. Maybe too pejoratively, my apologies. But you get my point. The question is how to bring them back to life.

Steroids vs Asteroid Strategy

Jan 31, 2024

According to strategy gurus like Osterwalder, Brian, and Heracleous, CEOs play ambidextrous roles — either the "Chief Exploitation Officer," refining the current model, or the "Chief Exploration Officer," envisioning tomorrow's models. When crafting your strategic pinnacle / vision, choose your mindset: Steroids or Asteroid

Our top five tips for massvie strategy failure

Jan 31, 2024

Our top five tips for massvie strategy failure. Are you ready for value destruction?

Ditch the New Year Resolutions – You Deserve More!

Jan 31, 2024

Forget those fleeting resolutions / wishful thinking. Instead, let's zoom out and peer into the horizon of the next 10, 20, even 30 years. What will genuinely bring you joy and fulfillment in the future? Imagine it vividly, then let's reverse-engineer a purposeful path to get there.

your personal strategy

Craft Your 20-Year Personal Strategic Plan

Dec 31, 2023

Where do you see yourself in 10, 20, or even 40 years? I specialise in advising organisations, from small startups to large corporations, on their strategy. And here's the truth: the same principles of strategy apply to individuals like you and me, striving to shape our desired futures.

bad strategy leader

How to Be a Terrible Strategy Leader

Dec 31, 2023

How to Be a Terrible Strategy Leader Five very efficient tips

strategy definition

Your strategy needs a strategy

Dec 31, 2023

Many strategic plans lack true strategic depth. Often, "your strategy needs a strategy," to borrow from Martin Reeves, Claire Love, and Philipp Tillmanns in their Harvard Business Review article of the same name. Strategy should not describe day-to-day operations, no matter how vital they are. It should articulate a profound transformation in both the desired outcomes of the organisation and the methods to achieve them. Let's avoid mixing important or urgent topics with strategic ones.

Because you deserve better

Dec 31, 2023

Because your organisation deserves better! Because your team deserves better! Because you deserve better!


The day after the Strategy Workshop

Dec 31, 2023

In the world of business, strategy is the compass that guides us towards our goals. But here's the question: Are we truly getting the most out of our strategies?

Strategic Revolution

Dec 5, 2023

Strategic Evolution often entails listening to your employees, which is a step in the right direction. Strategic Revolution is a paradigm shift that hands power to your stakeholders to ensure bigger strategic success.

Wrong strategic measures

You measure strategy wrongly

Dec 5, 2023

OKR, BSC, MBO, and many more—these acronyms are all too familiar in the world of strategy measurement. But what if I told you there's a simple twist that could revolutionize how you gauge your strategic success?

The problem with your Strategy Map

Dec 5, 2023

The problem with your Strategy Map. And how to fix it easily. Revamp Your Strategy Map for Success.

The sacred strategy off-site workshop

Dec 5, 2023

As the fiscal year draws to a close, it's that time again – the annual strategy off-site workshop. Excitement fills the air. But the outcomes is often far from expectations ...

Have you identified your Strategic Blind Spots?

Dec 5, 2023

There are numerous strategic blind spots out there, and I'd like to highlight a few of the most prominent ones

Strategic Bermuda Triangle

The Hidden Pitfalls of Strategy

Dec 5, 2023

The Hidden Pitfalls of Strategy: Are You Caught in the Strategic Bermuda Triangle?

The boring truth about strategy

Nov 2, 2023

Strategy secret: The boring truth about strategy is that it takes time, it can be complex and there is no shortcut. Three decades ago, crafting a strategic plan was a marathon lasting six to twelve months. Information was scarce, and consultants were a rare breed.

Hit the target 🎯 ... and miss the point !

Nov 2, 2023

Are you proudly wielding a fancy measurement model like SMART, SMARTER, SMARTTA, SMARRT, CLEAR, PURE, CPQQRT, WTF? While these principles offer structure and guidance, here's the sobering truth: Why is your strategy's performance measurement still falling short?

5 ways to empower your team

Oct 3, 2023

Strategy empowerment: 5 ways to empower your team (and ensure more strategic impact)

Stop looking for the right answer

Oct 3, 2023

Strategic secret: Stop looking for the right answer. Rather focus on asking the right questions! Want to Unlock the True Power of Strategy? Ask the Right Questions 🚀

It's Not Just One Strategist, But Three

Oct 2, 2023

We Were Wrong All This Time: It's Not Just One Strategist, But Three. 1. The Strategy Chemist 2. The Strategy Pilot 3. The Strategy Coach #StrategyBlast #Reinvent #Rethink

Your Boarding Pass to Your Strategic Moonshot

Aug 8, 2023

Dear Strategy Traveler, Prepare to leave Earth's bounds behind and embark on a cosmic escapade that will redefine your strategy. Welcome aboard Strategy Reignited 2050! Buckle up, because this journey is going to be out of this world.

🚀 Ready to Embark on a Strategic Adventure? 🌟

Jul 19, 2023

🚀 Ready to Embark on a Strategic Adventure? 🌟 The company launch count down has started: 10, 9, 8 , ... Get ready!

Company overview: In a (cosmic) nutshell

Jul 18, 2023

Strategy Reignited is your boutique strategy firm. We offer training and advisory services. Our team combines just the right amount of expertise, energy, and stardust to launch your strategies into orbit!

Web Designer

Strategy often fails. What about yours?

Jul 16, 2023

For too many organisations strategies have unfortunately evolved into a complex process, replete with nonsensical slides and an abundance of jargon. These dysfunctional strategies lead to poor business outcomes. It is time to debunk the most common strategy myths and pitfalls. It is time to fundamentally rethink strategy.